images (15)                                                 It began on 12 June, with a group stage, and concluded on 22 July with the championship match Germany won the title by defeating Argentina 1–0 after extra time,  thus becoming the first European team to win a World Cup in the Americas.

In a letter to employees, the company’s CEO Satya Nadella, Microsoft has announced its biggest-ever job cut, giving a jolt to its almost 18000 employees and the dependents. 

Where the real world is concerned about the key to the aviation mysteries, the shooting down of Malaysia Airlines Flight 17 on Thursday over Ukraine comes just 131 days after the disappearance of Flight 370. That Boeing 777 is presumed to be on the floor of the Indian Ocean but, without any scrap of wreckage found.

Meanwhile in the Animation planet, Women in Animation (Wia) has launched a professional mentoring program designed to empower, educate and support mentees by increasing their industry knowledge and access to information through relationships with experienced talent.

Comic-Con is looming and Disney and Lucas film are looking to make a big splash at the show with their upcoming animated series Star Wars Rebels.

There are also some other goodies bagged for the companies into animation industry, the size of the global animation industry was about USD 222 billion in 2013. The major animation markets include the United States, Canada, Japan, China, France, Britain, Korea and Germany. Most of the segments in the animation industry are growing at the rate of 7% YoY. The outsourced 3D animation companies in India, China and Philippines’   production market is increasingly being tapped by North American and European film and television program   producers. The rapid advancement of technology has made computer animation available to the masses and the animation industry is one of the fastest growing industries. The demand for animated entertainment has expanded with the increase in broadcasting hours by cable and satellite TV along with the growing popularity of the Internet. In the past, animation series were aimed at children aged nine and below. In recent years however, TV stations have been producing animation series for teenagers, adults and the whole family.

The animation and gaming industry has shown resilience in the face of the current economic downturn, over the years, the Animation & Gaming industry has seen the entry of many global majors who have tapped into India’s talent pool for offshore delivery of services. Companies have also started to focus on improving quality and the creation of original. New business models have evolved in the marketplace, to successfully tackle current challenges The Animation & Gaming industry is a significant user of technology, and can further showcase India’s well established credentials in the technology and services offshoring space, in addition to playing a seminal role in developing India’s domestic media and entertainment industry.

Hence, the people in and around the animation planet can pat on the back to create a different world for them to relish……

2 was considered to be born since 1908 however its presence was visible to the world in 1928. In 1930s-1970s 2 was in “Golden Age” and have done countless feature-length films. In the 1960s, 2 stayed away from the theaters and moved onto the TV screen. Many years passed and 2 has come a long way riding its viewers into fantastic worlds and places only thought possible through imagination. 

This time-consuming process (2) has been made easier as the years go by and emergence of 3 came in evidence to the world.

 In the era of 1940s and 50s, experiments in computer graphics were beginning, most notably by John Whitney—but it was only by the early 1960s when digital computers had become widely established, that new avenues for innovative computer graphics blossomed. Much computer graphics at this time involved 2 though increasingly, as computer power improved, efforts to achieve 3 become the emphasis. By the late 1980s, 3 was beginning to appear in cinema movies, and by mid-90s had developed to the point where 3 could be used for entire feature film production. Now the milieu is-the world is crazy about 3 and his presence and remarkable performance.

However, time will come when 3 would not be a much appreciated and may be 4, 5, 6………will take placeof 3.

This is the story of 2 and 3 Or rather I should say 2D and 3D Animation.

Even though 3D animations are becoming very popular, there will always be a place for 2D animation………


just the once-a brandING

Mr. Rassogulla(an Indian dessert) started his business of ‘delicious sweets’ on his own with a small chunk of penny in his pocket. After a while his efforts started paying him back, surpassing over his break-even. The entire ‘mohalla’-(in hindi) community/surrounding you started knowing him and his business for his quality deserts. No households in the entire ‘mohalla’ would prefer any other shop for desserts.However after an era Mr. Rassogulla son took over his business and wanted to expand. But on a sad note they failed. Mr. Rassogulla son did a whole a lot of research in terms of they quality, service, pricing, etc and to a wonder the resultant was outrageous. People all these while knew ‘delicious sweets’ only for the name of that ‘nukad wala mithayei ka dukan’(dessert shop at the corner of the street) that too famous within the locality only.

Then he started with letting the people know about the name of the shop-Mr. Rassogulla’s ‘delicious sweets’. Thereafter any customer coming to his shop was made to recite the name of the shop, however that didn’t worked because may be some of they were in a hurry, many didn’t wanted to recite.Consequently, Mr. Rassogulla son came up with a concept first to :

  • Make visible his shop’s name to all customers,
  • Handed over them the visiting cards to every customer that comes-in,
  • Poly-bags with name of the shop printed were given along with every purchase,
  • Bills were given on the slip viewing the shops name,

before expansion, to build his “corporate branding” and this created history.The same story may be followed/following/or yet to be followed by many entrepreneurs. “Corporate Branding” is incredible to build your brand/business stand out of the mob. This is not a new concept however what is new is ………what we provide.

Just making logo, brochure, visiting cards, letter heads, leaflets, design bags is not what is called to create “corporate branding”.Image

“Corporate Branding” is to design all these understanding your business, your USP, your customers, your competitors and your exceptionality


Konda Srinivasa Rao, whose paintings on autos are on display in the city..

One of the popular art galleries in Banjara Hills is now showcasing a bunch of unusual paintings — that of autos! The one simple theme of the show is autos. This solo exhibition, titled ‘Auto! Chalte Kya’, has paintings by 34-year-old artist Konda Srinivasa Rao. But he’s no ordinary artist — before becoming one, almost 10 years ago, he was an auto driver!
“And hence, the exhibition,” explains the artist, who hails from Peddapudi in East Godavari district. “Each subject I choose pertains to something in my life. My other paintings include landscapes, urbanscapes and cityscapes,” explains Srinivasa Rao. Ask him if he studied painting at an art college and he replies, “No, I’m a self-taught artist. And I create abstract and semi-abstract paintings.” 
Born to parents who are both weavers, Srinivasa could never sit in class due to his lack of interest in studies. He dropped out of school after studying till Class X, and dabbled in numerous odd jobs, such as working at a clothes shop, painting houses, doubling up as a coolie and even as a daily wage labourer — and of course, as an auto driver. “Even though I worked for just a month as an auto driver, I liked the job because you can be your own boss — you can start when you want and get back home when you want. But in none of the odd jobs did I find satisfaction — something was always amiss,” explains the painter. 
Srinivasa then came to Hyderabad to work in Ramoji Film City in 1997. “I worked there as a daily wage labourer for almost two-and-a-half years, and unsurprisingly, I wasn’t happy. That’s when I joined my friend and started making copies of the old masters’.” And who were the masters? “Raja Ravi Varma, Claude Monet, Vincent van Gogh and the likes. We made the paintings based on orders that we got,” explains Srinivasa. 



Animation is the buzz word at Ficci-FRAMES 2004. Everyone is discussing about it and all those who matter in the animation business are participating.

Walt Disney, which is in the final leg of finishing its groundwork for launching its satellite television channel in India, sees a ‘very big’ potential in the Indian market.

The channel should be available in India as early as mid-2005.

Throwing light on the company’s plan of launching the channel, Andy Bird, president Walt Disney International, said: “We see the Indian animation industry growing at 30 per cent per annum. Currently, it is worth $1 billion but this will grow very fast.”

The company’s senior official, including its president, is on a fact-finding mission to India. “Our thrust is on studying the nuances of India’s rich culture and traditions because localisation holds the key to our success globally,” commented Bird.

At the moment, Disney Channel is available on pay in Australia, New Zealand, Indonesia, Malaysia, Philippines, Singapore, and Taiwan amongst other countries.

Currently, Disney’s programming in India is for 29 hours a week. The animation-based shows are shown on Doordarshan, Eenadu and several other regional networks.

In the Asia-Pacific region, Disney’s branded programmes are broadcast on local free-to-air networks in 12 countries reaching over 300 million viewers. The shows in India, like elsewhere, will be targeted at the kids and family audience.

MUMBAI: Media giant Walt Disney on Monday expressed interest to invest in the Indian entertainment sector by launching three channels, including its Walt Disney channel, and tie-ups with Indian animation industry.

The media conglomerate’s interest in India was expressed by Andy Bird, president, Walt Disney International, in a meeting with Information & Broadcasting Minister Ravi Shankar Prasad in Mumbai on Monday.

A team of senior Walt Disney executives, lead by Bird, would be interacting with corporates from Indian animation industry in course of the Ficci-Frames convention at Mumbai. Bird is one of the keynote speakers at the conference.

3D Architectural Exterior work done by Art House Mediaworks ℗ Ltd.